Wheat Shock Collective serves the NIL interests of all Wichita State University student-athletes by connecting fans, alumni, businesses, and charities with Shocker student-athletes while harnessing the power of the WSU community. NIL allows Shocker student-athletes to engage with charitable causes, participate in business engagements, build their brands, and make a positive impact here in Wichita. WSU supporters can connect with their favorite Shockers through our memberships, by making a tax-deductible donation, or by partnering with student-athletes to further their professional and personal development.